Edinburgh Fringe 2025
PSA: Pelvic Service Announcement
Amy Veltman
Genre: Comedy, Multimedia, Music, Theatre
Venue: theSpace
Festival: Edinburgh Fringe
Low Down
In PSA: Pelvic Service Announcement, New Yorker Amy Veltman transforms the most private of subjects into a playful, multimedia performance. With guitar in hand, sharp wordplay, and a knack for physical comedy, she mines humor from the very things people are told not to talk about. The result is both funny and empowering, leaving audiences laughing while reconsidering what it means to fully accept themselves.
Review
Amy Veltman has built a show that is as fearless as it is funny. PSA: Pelvic Service Announcement takes the most private of subjects, the pelvic floor and its betrayals in midlife, and makes them not only speakable but singable. Veltman leans into the taboo with charm, musical wit, and an inventiveness that leaves one delightfully surprised.
The show blends comedy, music, slides, and character work into multimedia theatre performance. What stands out most, though, is not the format but Veltman’s persona: simultaneously candid and coy, mature and playfully childlike. One moment she’s strumming a guitar, the next she’s impersonating her annoyingly upbeat nutritionist, then breaking into a ribbon-stick dance. Each shift is unexpected yet always purposeful, giving the show a sense of momentum and fun.
Her craft lies in juxtaposition. Veltman talks openly about things women- and men- are often told to keep secret, like incontinence, digestive issues, menopause, but she does so with such youthful energy and comic play that the audience never feels burdened. Instead, she transforms disgust into delight. Even when she describes feeling “gross,” the show itself insists that these bodily changes are not shameful but human.
The writing is packed with sharp wordplay (referring to her privates as her “Midtown tunnels” is quintessential New York), but what gives the material its bite is how it’s staged. Veltman has the physicality of a seasoned comedian, diving onto the floor to demonstrate exercises, turning props into punchlines, and using her body itself as a comic instrument. Multimedia elements are always cleverly used, like an unboxing video of something her doctor prescribed, making it a nod to TikTok culture.
What elevates the show beyond comedy is its integration. It’s not just a parade of gags about pelvic floors. Veltman brings us to a place of acceptance, landing on the insight that embracing her body, even the “disgusting” parts, is part of embracing herself. It’s funny, yes, but it’s also moving (and very much needed), because she earns it through openness, risk, and play.
PSA: Pelvic Service Announcement is a Highly Recommended Show for its combination of craft, courage, and charm. By turning secrecy into connection, Veltman reminds us that the very things we’re told to hide may be the ones that bring us closest together.
